Partnerships

Multi-Market Expansion Programs

Add ZIP codes, markets, and verticals as your business grows, with exclusivity in every area you claim.

Apply to Partner

Every new area follows the same exclusivity rules as your first.

1partner per ZIP, per vertical
6verticals available
4.5+star standard to join

Multi-Market Expansion Programs help partners grow beyond their first service area. Opening a new market usually means building new marketing from scratch. With Handvetted, expansion means claiming available ZIP codes in the markets you want to serve. It is part of our Business to Business Service.

Expansion works in two directions: more geography, by adding ZIP codes and markets, and more services, by adding verticals in areas you already hold. Either way, each new area is exclusive to you in that vertical.

Expansion is available in all six verticals: roofing, HVAC, restoration, renovation, mortgage and refinance, and homeowners insurance.

Expansion decisions are easier with data. Your performance reporting shows which areas and verticals are producing introductions, so you can grow where it makes sense instead of guessing. When you are ready, the next area is one claim away.

Ways to grow

How partners expand

Growth options that fit how your business is changing.

Add ZIP codes

Claim more ZIP codes around your current service area.

Enter new markets

Reserve ZIP codes in new cities or regions.

Add verticals

Hold an additional vertical in ZIP codes you already serve.

Join waitlists

Get in line for claimed areas you want when they open.

Opt in as backup

Receive routed calls in waitlisted areas when the primary partner is paused.

Scale to enterprise

Move into an enterprise program as your footprint grows.

How it works

How Multi-Market Expansion Programs Work

Four steps to adding a new area.

01

Choose your target

Identify the ZIP codes, markets, or verticals you want to add.

02

Confirm credentials

Make sure licensing covers the new area or vertical.

03

Claim or join the waitlist

Reserve available ZIP codes, or join the waitlist where an area is taken.

04

Start receiving introductions

New areas appear in your dashboard as introductions begin.

Growth rules

What stays the same as you grow

Expansion never dilutes the partnership.

  • ExclusivityOne partner per ZIP code, per vertical, in every new area.
  • VerificationLicensing and insurance confirmed for each new area or vertical.
  • Dashboard visibilityNew areas tracked alongside your existing ones.
  • Billing modelThe same reservation and per-introduction structure.
  • StandardsThe same rating and quality expectations everywhere.
Why it matters

Why expand through Handvetted

Growth is easier when the demand is already there.

No new marketing build

Enter new markets without starting your marketing from zero.

Exclusive from day one

New areas come with the same exclusivity as your original ones.

Data-informed growth

Your performance reporting shows where expansion makes sense.

After you expand

What to expect when you add areas

Here is how expansion usually goes.

01

Credential check

Licensing is confirmed for the new area or vertical.

02

Area setup

New ZIP codes and verticals are added to your partner account.

03

Introductions begin

Calls and form introductions start arriving from the new areas.

Good fit

Is Multi-Market Expansion Programs right for your business?

Businesses that tend to get the most from this program.

Growing local businesses

Companies ready to cover the towns around their home market.

Businesses adding services

Contractors adding restoration to roofing, or similar combinations.

Regional expansion plans

Businesses entering new cities or states.

FAQ

Multi-Market Expansion Programs questions

Can I add more areas later? ›

Yes. Partners can claim additional available ZIP codes and markets at any time.

What if an area I want is taken? ›

You can join the waitlist for that area and opt in as a backup partner.

Can I add verticals? ›

Yes. You can add any vertical your business is licensed and qualified to serve, including in ZIP codes you already hold.

Do I need new credentials to expand? ›

If a new area or vertical requires different licensing, it must be confirmed before you receive introductions there.

How do I expand? ›

Existing partners can request new areas through their partnership. New businesses start with the partner application.

Grow into new markets

Apply to become a verified partner and build coverage that grows with your business.